Abu Dhabi-based Etihad Airways, which has just been voted "Airline of the Year" at the British Travel Awards, is planning an upgrade to its first class seating.
According to the Business Traveller website, changes will include a new suite-style product, improved business class seats, and a focus on service in economy.
These upgrades aim to position Etihad Airways as a premium luxury brand. Etihad's executive vice-president of marketing Peter Baumgartner said that the new first class seats would offer "privacy on demand" with a "single seat cabin" as well as the option of a double cabin suite.
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